VoC Intelligence
Ask questions about customer insights from Fathom calls, GHL data, and Skool community
Key Insights
Live metrics from VoC data sources — refreshed every 5 minutes
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Data Sources
Connected systems feeding the VoC intelligence platform
Fathom Sales Calls
203+ call transcripts with 9-category closer scores and prospect qualification
Connected
GoHighLevel CRM
Contacts, pipeline opportunities, conversation history, and lead source data
Connected
Skool Community
598 DM conversations, member engagement patterns, and community Q&A
Connected
DM Setter Bot
AI setter conversation logs with qualification tags and booking outcomes
Connected
Payment Data
Revenue by closer, contact matching, and commission tracking
Connected
About VoC Intelligence
The MFS Voice of Customer Intelligence platform synthesizes insights from multiple data sources to answer questions about customer behavior, sales performance, and community engagement.
What You Can Ask
- Sales Intelligence - Objections, pain points, competitor mentions from calls
- Pipeline Health - Deal blockers, stalling patterns, conversion rates
- Community Insights - Recurring questions, member engagement, churn signals
- Closer Coaching - Performance scores, skill gaps, call quality trends
- Lead Qualification - Capital readiness, buying timeline, DM conversion patterns
- Cross-Source Patterns - Correlations between DM behavior and call outcomes
How It Works
The system uses a multi-layer agent architecture to analyze data from Fathom call transcripts, GoHighLevel CRM, Skool community, and the DM setter bot. Every insight is grounded in specific evidence from these sources.
Data Coverage
- 203+ Fathom sales call transcripts with full scoring
- 598 DM setter conversations with qualification tags
- GHL pipeline data (deals, contacts, conversations)
- Skool community posts and member engagement
- Confirmation bot appointment data